1. Combine a few of your articles into a free report. Make sure that each of the articles fits the theme of your report.
2. Take a survey and then compile the results into a report. Most of the people that you surveyed will be interested in the results.
3. Create a report from excerpts of an ebook that you have written. Pick a chapter or two from your ebook for the report. This will increase the awareness of your ebook and should result in more sales.
4. Conduct interviews of people in your industry then compile these into reports. This is an easy way to create a report that has a lot of perceived value.
5. Have someone else write your report. Either pay them or include their ad in the report.
6. Compile reports of statistical analysis relative to your industry. You could identify trends or changes from one period to another.
7. Compile a number of tips into a report. Everyone likes tips. They are usually short, to the point and easy to read.
8. Gather news articles about your industry or company into a report. Provide this as a service to your customers and to other companies within your industry.
9. Create a report on a product or service. Have someone write a review of your products or services and include these in a report.
10. Ask other authors to contribute related articles to your report. Most authors will be delighted as long as they can include their resource box.
11. Bundle older information that is no longer available. This could be back issues of your newsletter, speeches, surveys, transcripts, lists or tips.
12. Combine articles that have been written about you, your products or services, or your industry. These make excellent reports. Just make sure that you get permission to use the information.
Give away the free report as a bonus for buying your main product or service or for subscribing to your newsletter. Make sure that you have added links back to your website.
You could also insert text ads at the top and bottom of each page.
Utilize a simple form of viral marketingHealth Fitness Articles, allow others to give your reports away.
ABOUT THE AUTHOR
Lewis Leake is the webmaster of GrowNetProfits.com - subscribe to his GrowNetProfits Newsletter and get Work From Home Tools, Articles, Tips and Resources delivered to you twice a month. http://www.grownetprofits.com -- Also get access to his new Subscriber's Membership Site.
Thursday, May 10, 2007
Niche Marketing : The Power Of Articles
Articles are a great way to drive targeted traffic to your web site, no matter what your niche market may be.
If you haven't considered the power of articles as part of your niche marketing strategy, then you should.
Articles are a great way to drive targeted traffic to your web site, no matter what your niche market may be.
When you provide good information that people want and can use, your reputation and credibility will increase exponentially, making your site visitors more likely to buy your products and services or those you recommend to them.
We've all heard the mantra "Content Is King". Based on that premise there is nothing more versatile than using keyword rich articles to :
* Boost your search engine ranking
* Increase your daily visitor count
* Provide viral marketing opportunities
* Attract unlimited prospective customers
* Build a trusting relationship with your customers and subscribers
* Establish yourself as an expert in your niche market
Here's some of the things you can do with the articles you write :
* Post keyword rich articles and content on your web-site for better search engine placement.
* Compile a number of them into an ebook related to your niche and sell it.
* Use them in the form of "special reports" and "manuals" with your product and affiliate links embedded in them, which you can offer as free gifts for your visitors, subscribers and customers and bonuses for your products and services.
* Create multi-part email training courses to build that all important mailing list.
* Set up your own Ezine and use them for content to establish your bona fides with your subscribers and customers.
* Allow your visitors to use them, with your "resource box" attached, in their free ebooks which they can then distribute to their visitors, subscribers and customers.
* Submit them to "content hungry" web sites and newsletter publishers, with your "resource box" attached, to generate more visitors to your web site from their lists.
* Submit them to Article Directories, which rank highly on the search engines to provide inbound links to your niche web site.
* Monetise them on your web site with keyword-related, context ads. like Google Adsense, Affiliate Power Ads. or TrafficShowcase.
* Contact offline print publications and offer them your articles - some of them pay for this sort of copy so you could make some extra income and establish yourself in a new niche as a freelance writer.
I think you'll agree that there aren't many forms of promotion with this level of versatility. And the great thing about the strategy is - it's free! All it takes is time.
With the cost of paid advertising spiralling ever upwards, can you ignore the power and versatility of using articles as a major part of your niche marketing strategy?
ABOUT THE AUTHOR
André Anthony owns and operates Niche Market Know-How a resource for beginning Niche Marketers. Visit http://www.nichemarketknowhow.com today to find strategies, tips, tools, products and resources for effective niche marketing. Get his Niche Market Know-how Mini Course here: http://www.nichemarketknowhow.com/course.htm
If you haven't considered the power of articles as part of your niche marketing strategy, then you should.
Articles are a great way to drive targeted traffic to your web site, no matter what your niche market may be.
When you provide good information that people want and can use, your reputation and credibility will increase exponentially, making your site visitors more likely to buy your products and services or those you recommend to them.
We've all heard the mantra "Content Is King". Based on that premise there is nothing more versatile than using keyword rich articles to :
* Boost your search engine ranking
* Increase your daily visitor count
* Provide viral marketing opportunities
* Attract unlimited prospective customers
* Build a trusting relationship with your customers and subscribers
* Establish yourself as an expert in your niche market
Here's some of the things you can do with the articles you write :
* Post keyword rich articles and content on your web-site for better search engine placement.
* Compile a number of them into an ebook related to your niche and sell it.
* Use them in the form of "special reports" and "manuals" with your product and affiliate links embedded in them, which you can offer as free gifts for your visitors, subscribers and customers and bonuses for your products and services.
* Create multi-part email training courses to build that all important mailing list.
* Set up your own Ezine and use them for content to establish your bona fides with your subscribers and customers.
* Allow your visitors to use them, with your "resource box" attached, in their free ebooks which they can then distribute to their visitors, subscribers and customers.
* Submit them to "content hungry" web sites and newsletter publishers, with your "resource box" attached, to generate more visitors to your web site from their lists.
* Submit them to Article Directories, which rank highly on the search engines to provide inbound links to your niche web site.
* Monetise them on your web site with keyword-related, context ads. like Google Adsense, Affiliate Power Ads. or TrafficShowcase.
* Contact offline print publications and offer them your articles - some of them pay for this sort of copy so you could make some extra income and establish yourself in a new niche as a freelance writer.
I think you'll agree that there aren't many forms of promotion with this level of versatility. And the great thing about the strategy is - it's free! All it takes is time.
With the cost of paid advertising spiralling ever upwards, can you ignore the power and versatility of using articles as a major part of your niche marketing strategy?
ABOUT THE AUTHOR
André Anthony owns and operates Niche Market Know-How a resource for beginning Niche Marketers. Visit http://www.nichemarketknowhow.com today to find strategies, tips, tools, products and resources for effective niche marketing. Get his Niche Market Know-how Mini Course here: http://www.nichemarketknowhow.com/course.htm
Article Distribution: How Will Your Results Vary?
It’s not enough to just sit around and expect that your articles will bring you a good amount of traffic right after you submitted your articles for distribution.
Might as well think of some factors… Is your article worthy to be reprinted? Do the content and title ring a bell to most webmasters and publishers?
Questions like these are just some of the many factors that could greatly affect your article distribution results.
Some basic factors are:
1. Topic of your article…
Submitting your article to article sites and article announcement groups totally depends on the topic of your article, not all of these sites and groups accept general topic articles. Some groups (aprox. 30%) are niche or content-specific, meaning they only accept articles under specific topics, e.g. aainet group - accepts only internet related articles…
2. Your content
Submission sites are just tools, never think of them as an assurance that once your articles are distributed they are sure to bring you back big results. Article announcement groups and sites are just there to display your articles for readers (Who might be interested with your articles) and for publishers to pick your articles and reprint them in their site or ezine. Thus, getting greater results totally depends on your article, how interesting it is to readers and how it gets the publisher’s attention/interest to make them publish it.
My adviceFeature Articles, do not just write an article for the sake of distributing it and hoping to get traffic out of it. Write an article that will surely give you results after using the article distribution services and sites as tools for distribution.
ABOUT THE AUTHOR
Glenn invites you to submit your article at http://www.isnare.com and visit http://www.isnare.com/distribution.php
Might as well think of some factors… Is your article worthy to be reprinted? Do the content and title ring a bell to most webmasters and publishers?
Questions like these are just some of the many factors that could greatly affect your article distribution results.
Some basic factors are:
1. Topic of your article…
Submitting your article to article sites and article announcement groups totally depends on the topic of your article, not all of these sites and groups accept general topic articles. Some groups (aprox. 30%) are niche or content-specific, meaning they only accept articles under specific topics, e.g. aainet group - accepts only internet related articles…
2. Your content
Submission sites are just tools, never think of them as an assurance that once your articles are distributed they are sure to bring you back big results. Article announcement groups and sites are just there to display your articles for readers (Who might be interested with your articles) and for publishers to pick your articles and reprint them in their site or ezine. Thus, getting greater results totally depends on your article, how interesting it is to readers and how it gets the publisher’s attention/interest to make them publish it.
My adviceFeature Articles, do not just write an article for the sake of distributing it and hoping to get traffic out of it. Write an article that will surely give you results after using the article distribution services and sites as tools for distribution.
ABOUT THE AUTHOR
Glenn invites you to submit your article at http://www.isnare.com and visit http://www.isnare.com/distribution.php
Is a video converter that necessary?
Let's say you have some movies. And one day you try to watch them on your iPod, and surprise, you can't!
Are you really looking forward for a versatile video converter than you must take a look at the Xilisoft Video Converter which has excellent feature a user today wants. Quite often users waste there time running through various other products or utilities which they can use to make some great quality video from DVDs, VCDs, Divx etc., and store them either on the computer or burn them on DVDs or CDROMs.
I was searching on the internet for such conversion utilities and most of them were failing to create some exceptional quality videos compatible with mobile phones, iPods, PSPs, DVD players etc, until I found Xilisoft Video Converter. Frankly speaking I was very much satisfied with the way this video conversion tool converted some of my favorite DVDs moments into high quality supported video formats. The software also supports multi-language support like English, Chinese and Japanese etc.
It didn’t take long before the first movie clip was converted with absolute fantastic video quality. I played a little more with the software and found out that it would also convert a lot of other available formats to mobile formats like the MOV, AVI, MPEG, WMV, MPEG4, Xvid, Divx, RM, 3GP, 3G2 etc. Well if you would like to revert back the conversion, you can still use the same utility to convert to any of the available formats like the AVI, MPEG, DIVx etc and can also convert the audio only formats like the WAV, MP3, M4A, AAC etc and can automatically identify any existing audio formats too.
This is something which almost any video conversion utility will have as a prerequisite with the growing demand for more sophisticated conversion tools. Yet there are lots of difference one will find in this tool which works in a lot better way. There are more features added in this version of the software as compared to the previous version for an exceptional video conversion experience.
# * The new version 3.1 has more enhanced features which allow users to pick the encoding and decoding of the video file along with APE and CUE decoding facilities.
# * A direct audio CD ripping feature is been added which can be opened using a user friendly wizard which was missing from the older version.
# * There is a new zoom function which allows the user to playback movie in a zoomed way and a split function allows different kinds of movie formats to be added together to get a single output file.
# * You can also find a lot better batch conversion feature which works absolutely brilliant.
# * There is another good feature of multi-threading which allows you to convert more than one file at a time depending upon your CPU speed.
# * Another good feature is a pauseHealth Fitness Articles, stop and continue feature which works without any computer hangs which quite often is a major user complains about.
# * If you want to pick only certain part of the movie then you can preview and split that part from the rest of the movie. All you will be required to do is to specify the start point and the time for which you would like to capture the movie followed by its conversion into a mobile format.
Finally the last piece of advice for everyone would be to test this product as soon as possible as it could very well be sitting into your cool tools collection.
ABOUT THE AUTHOR
Mircea Ionescu writes for CoreDownload, a shareware archive where you can find utilities like Xilisoft Video Converter and other reviewed video converters.
Are you really looking forward for a versatile video converter than you must take a look at the Xilisoft Video Converter which has excellent feature a user today wants. Quite often users waste there time running through various other products or utilities which they can use to make some great quality video from DVDs, VCDs, Divx etc., and store them either on the computer or burn them on DVDs or CDROMs.
I was searching on the internet for such conversion utilities and most of them were failing to create some exceptional quality videos compatible with mobile phones, iPods, PSPs, DVD players etc, until I found Xilisoft Video Converter. Frankly speaking I was very much satisfied with the way this video conversion tool converted some of my favorite DVDs moments into high quality supported video formats. The software also supports multi-language support like English, Chinese and Japanese etc.
It didn’t take long before the first movie clip was converted with absolute fantastic video quality. I played a little more with the software and found out that it would also convert a lot of other available formats to mobile formats like the MOV, AVI, MPEG, WMV, MPEG4, Xvid, Divx, RM, 3GP, 3G2 etc. Well if you would like to revert back the conversion, you can still use the same utility to convert to any of the available formats like the AVI, MPEG, DIVx etc and can also convert the audio only formats like the WAV, MP3, M4A, AAC etc and can automatically identify any existing audio formats too.
This is something which almost any video conversion utility will have as a prerequisite with the growing demand for more sophisticated conversion tools. Yet there are lots of difference one will find in this tool which works in a lot better way. There are more features added in this version of the software as compared to the previous version for an exceptional video conversion experience.
# * The new version 3.1 has more enhanced features which allow users to pick the encoding and decoding of the video file along with APE and CUE decoding facilities.
# * A direct audio CD ripping feature is been added which can be opened using a user friendly wizard which was missing from the older version.
# * There is a new zoom function which allows the user to playback movie in a zoomed way and a split function allows different kinds of movie formats to be added together to get a single output file.
# * You can also find a lot better batch conversion feature which works absolutely brilliant.
# * There is another good feature of multi-threading which allows you to convert more than one file at a time depending upon your CPU speed.
# * Another good feature is a pauseHealth Fitness Articles, stop and continue feature which works without any computer hangs which quite often is a major user complains about.
# * If you want to pick only certain part of the movie then you can preview and split that part from the rest of the movie. All you will be required to do is to specify the start point and the time for which you would like to capture the movie followed by its conversion into a mobile format.
Finally the last piece of advice for everyone would be to test this product as soon as possible as it could very well be sitting into your cool tools collection.
ABOUT THE AUTHOR
Mircea Ionescu writes for CoreDownload, a shareware archive where you can find utilities like Xilisoft Video Converter and other reviewed video converters.
How to Make Money Online With Short Articles - Sharing Your Articles
One of the most effective means of promoting your website is through writing and sharing short articles. This article shows how to make money online with articles...like this one!
Letting others use your articles, as long as they include your byline, is a very effective way to increase website traffic. Most articles which are posted online will include a byline which not only tells visitors you wrote it and might say how they can contact you, but will normally include a link to the website you are trying to promote.
So how does this work?Let's say I sell do-it-yourself legal forms...which I do.
I then write a short but helpful article explaining how important it is to have a last will and testament...which I did. I include a link in my byline that leads people to my do-it-yourself website.
Now, I take that article and submit it to several article directories, making sure that I include it in relevant subject areas, i.e. law, legal matters, government, or even last will and testament if I'm lucky.
On the internet, there are two major groups of people seeking information or help.
Group A is seeking information on preparing a last will and testament. Their search leads them to an article directory site where I have posted my article. Browsing through the list of articles, my title catches their eye, they look at my article, and they notice my link, click on it and find out that they can prepare a will themselves using an inexpensive package available there, thereby saving a lot of time, effort, and the potentially large fee that an attorney might charge.
Obviously, not everyone seeking that information will read my article or find it relevant to what they are seeking. Even among those who think that I have just provided them with the exact info they needed and that I am the best writer in the world, only some will actually click on my link. As is the way with Internet business, only a few who wind up at my website will actually buy anything...but there will be more than there would have been without the article.
Group B, on the other hand, provides information. However, instead of researching and writing it all themselves, they go to article directories and find articles that fit their website, blog, or ezine. They then present those articles to their readership. If they have selected my article, there will be a lot more people who will see it than if it simply sits on the article directory site collecting virtual dust.
Wait! It gets better!
1. Remember that remark earlier about posting it to as many article directories as possible? The more websites you can get to carry it, the better chance you have to eventually initiate the chain of events outlined above, hopefully resulting in a sale. So, you can enhance your own chances of success with any one article by placing it on as many article directory sites as possible.
2. If you can write several related articles, you can repeat the process as many times as you can come up with articles. This begins to create an exponential return from the fact that as some people read your articles, they realize that you have written other articles as well. Group A may choose to read more what you have written, improving your chance of being seen as an expert in their eyes, leading possibly to a sale. Group B may choose to keep an eye out and catch your next article because they like your work and know that it will fit in with the thrust of their website, blog, or ezine.
Still more!
3. Some of the website owners from Group B who found your article where you posted it on an article directory website, also run their own article directory websites and take the articles they find and post it on THEIR sites...sometimes for use by even OTHER website directory owners!Don't stop!4. Once the article is written, it can be posted by you in forums and on message boards. Although you might not be able to include your byline, many of these sites allow you to create a signature which can include a link to your website.
TIPS:
-Stick to one point. Don't try to solve the mysteries of the universe. If writing about the last will and testament, don't get off into dissertations about law, trusts, living wills, quill pens vs. ballpoints, etc.
-Keep it concise. Obviously, the subject and your style of writing will dictate the length to some extent, but most of these articles should be between about 400 words and 1200 words in length. If the topic is complex or just has to run long, break it up into Part I, Part II, and so on.
-Use your keywords. If the topic is the last will and testament, you will want to use that phrase about 3% of the time. It is a good idea to make sure it makes it into the title and first sentence as well, and, if the article directory allows, make sure it's in the description and keywords (some directories allow you to pick keywords relevant to your article).
-Check your spelling and grammar. Nobody's perfect, and most sites, and readers, will not be looking for perfection anyway. However, not many people will bother with an article replete with spelling and grammar errors.
-Research your facts. If you are presenting opinion, feel free to soar above the clouds. In fact, controversy may work in your favor in that event. On the other hand, if your article is fact-based, or if you give statistics, or quote others, make sure you've got it right before you publish it.
-Get some help. Posting your articles one-by-one on a hundred different websites can be time consuming, not to mention incredibly boring. There are services available which, for a fee, will send your article to several different article directories and ezine publishers. There is also software available which can do this, although setting up the accounts initially can still be very time consuming (and boring). HoweverArticle Search, this can be worth it.
ABOUT THE AUTHOR
Donovan Baldwin is a Texas writer. He is a University of West Florida alumnus, a member of Mensa, and is retired from the U. S. Army. Learn more about the importance of your last will and testament at http://legal-forms-supermarket.com/about/last_will_and_testament.html .
Letting others use your articles, as long as they include your byline, is a very effective way to increase website traffic. Most articles which are posted online will include a byline which not only tells visitors you wrote it and might say how they can contact you, but will normally include a link to the website you are trying to promote.
So how does this work?Let's say I sell do-it-yourself legal forms...which I do.
I then write a short but helpful article explaining how important it is to have a last will and testament...which I did. I include a link in my byline that leads people to my do-it-yourself website.
Now, I take that article and submit it to several article directories, making sure that I include it in relevant subject areas, i.e. law, legal matters, government, or even last will and testament if I'm lucky.
On the internet, there are two major groups of people seeking information or help.
Group A is seeking information on preparing a last will and testament. Their search leads them to an article directory site where I have posted my article. Browsing through the list of articles, my title catches their eye, they look at my article, and they notice my link, click on it and find out that they can prepare a will themselves using an inexpensive package available there, thereby saving a lot of time, effort, and the potentially large fee that an attorney might charge.
Obviously, not everyone seeking that information will read my article or find it relevant to what they are seeking. Even among those who think that I have just provided them with the exact info they needed and that I am the best writer in the world, only some will actually click on my link. As is the way with Internet business, only a few who wind up at my website will actually buy anything...but there will be more than there would have been without the article.
Group B, on the other hand, provides information. However, instead of researching and writing it all themselves, they go to article directories and find articles that fit their website, blog, or ezine. They then present those articles to their readership. If they have selected my article, there will be a lot more people who will see it than if it simply sits on the article directory site collecting virtual dust.
Wait! It gets better!
1. Remember that remark earlier about posting it to as many article directories as possible? The more websites you can get to carry it, the better chance you have to eventually initiate the chain of events outlined above, hopefully resulting in a sale. So, you can enhance your own chances of success with any one article by placing it on as many article directory sites as possible.
2. If you can write several related articles, you can repeat the process as many times as you can come up with articles. This begins to create an exponential return from the fact that as some people read your articles, they realize that you have written other articles as well. Group A may choose to read more what you have written, improving your chance of being seen as an expert in their eyes, leading possibly to a sale. Group B may choose to keep an eye out and catch your next article because they like your work and know that it will fit in with the thrust of their website, blog, or ezine.
Still more!
3. Some of the website owners from Group B who found your article where you posted it on an article directory website, also run their own article directory websites and take the articles they find and post it on THEIR sites...sometimes for use by even OTHER website directory owners!Don't stop!4. Once the article is written, it can be posted by you in forums and on message boards. Although you might not be able to include your byline, many of these sites allow you to create a signature which can include a link to your website.
TIPS:
-Stick to one point. Don't try to solve the mysteries of the universe. If writing about the last will and testament, don't get off into dissertations about law, trusts, living wills, quill pens vs. ballpoints, etc.
-Keep it concise. Obviously, the subject and your style of writing will dictate the length to some extent, but most of these articles should be between about 400 words and 1200 words in length. If the topic is complex or just has to run long, break it up into Part I, Part II, and so on.
-Use your keywords. If the topic is the last will and testament, you will want to use that phrase about 3% of the time. It is a good idea to make sure it makes it into the title and first sentence as well, and, if the article directory allows, make sure it's in the description and keywords (some directories allow you to pick keywords relevant to your article).
-Check your spelling and grammar. Nobody's perfect, and most sites, and readers, will not be looking for perfection anyway. However, not many people will bother with an article replete with spelling and grammar errors.
-Research your facts. If you are presenting opinion, feel free to soar above the clouds. In fact, controversy may work in your favor in that event. On the other hand, if your article is fact-based, or if you give statistics, or quote others, make sure you've got it right before you publish it.
-Get some help. Posting your articles one-by-one on a hundred different websites can be time consuming, not to mention incredibly boring. There are services available which, for a fee, will send your article to several different article directories and ezine publishers. There is also software available which can do this, although setting up the accounts initially can still be very time consuming (and boring). HoweverArticle Search, this can be worth it.
ABOUT THE AUTHOR
Donovan Baldwin is a Texas writer. He is a University of West Florida alumnus, a member of Mensa, and is retired from the U. S. Army. Learn more about the importance of your last will and testament at http://legal-forms-supermarket.com/about/last_will_and_testament.html .
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